CORK WEEK is hosted by the Royal Cork Yacht Club which is the oldest yacht club in the world, founded in 1720. Cork Week is run every two years with the next event taking place from 7th – 13th July, 2012. From small beginnings with just over 50 boats in 1978 when the first regatta was held, to 550 boats in 2008. It is a week of highly competitive sailing and great social entertainment – something for everybody.
Cork Week receives extensive pre and post event coverage on TV, Radio and Print reaching up to 150million people. As a Sponsor, Cork Week provides an excellent opportunity for Your Company to create a significant connection with sailing and the people involved in sailing.
| TV COVERAGE | HOMES REACHED MILLION | GROSS VALUE |
| European Coverage | 34,000,000 | €1,322,800.00 |
| USA – America One | 45,000,000 | €1,100,000.00 |
| Middle East – Showtime Sports | 272,000,000 | €78,000.00 |
| Asia/Pacific – SKY TV NZ | 835,000 | €20,800.00 |
| Africa | 420,000 | €78,000.00 |
| TOTAL GROSS VALUE TV COVERAGE: €2,599,600.00 (produced by 1080 Media) |
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| PRINT MEDIA | AREA COVERAGE IN SQ CM | VALUE |
| National Daily Titles | 59713 | €762,757.00 |
| National Sunday Titles | 2445 | €27,935.00 |
| Regional titles | 14402 | €79,070.00 |
| Irish Magazines | 5029 | €20,365.00 |
| THE MAVE VALUE AMOUNTED TO €890,128. (Produced by Media Market for ACC Bank) |
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| WEBSITE HITS JANUARY ‘08 – JULY ‘08 7,504,688 | ||
TITLE SPONSORSHIP PACKAGE
The Title Sponsor will assume “ownership” of the commercial rights of the event, and Cork Week will ensure that the title Sponsor’s presence is not compromised throughout. Industry exclusivity for the sponsor will be assured. Sponsorship benifits include:
Naming Rights:
- Event Title
- Main Race Title
- Course Rights
Tickets & Hospitality
- Corporate Hospitality during week of the event
- Season Passes
- Daily Passes
Branding
- Use of event logo
- Significant Signage
- Interview Backdrop
- Racing Marks
- Boat Stickers/Decals
- Boat Flags
- Website Branding
- Ticket Branding
- All event Communications
Other
- Exhibition/Retail Space
- National & International media coverage
- Official programme advert and welcome message
- Sponsor’s launch attended by Event Chairman
- Composite Logo
OFFICIAL SPONSORSHIP PACKAGE
This sponsorship package will provide significant brand exposure, as well as the opportunity to access participants and spectators throughout the week. Sponsorship benifits include:
Naming Rights
- Course Rights
- Bar/Restaurant rights
- Bus shuttle rights
- Media Centre rights
- Weather reports
Tickets & Hospitality
- Corporate hospitality during week of the event
- Season passes
- Daily passes
Branding
- Use of event logo
- Event signage
- Interview backdrop
- Website
Other
- Exhibition / Retail space
- National and international media
OFFICIAL SPONSOR PACKAGE
The Official Sponsor package provides sponsors with an opportunity to receive excellent brand exposure. Corporate hospitality and exhibition space will also be offered as part of the overall package. Sponsor benefits include:
Branding
- Use of event logo
- Event signage
- Interview backdrop
- Website
Tickets & Hospitality
- Corporate hospitality during week of event
- Season passes
- Daily passes
Other
- Exhibition / Retail space
- Official Programme advert
OFFICIAL SUPPLIER SPONSOR
An Official Supplier will have access to Cork Week to exclusively supply the event with its products or services. Industry exclusivity will also be assured and suppliers will also be permitted to use the event logo for a time before and after Cork Week. Sponsorship benefits:
Branding
- Exclusive supplier to the event
- Use of event logo
- Brand exposure at select locations
- Brand exposure in event programme
Other
- Preferential advertising rate in event programme
- Season & daily passes
